As you’re designing (or redesigning) your careers site, be sure to give candidates the ability to ask questions before they apply.
Like smart buyers, experienced candidates often have simple questions that matter deeply to them, and they don’t want to have to apply to get an answer.
They will try to find recruiters on LinkedIn for this, but only when they’re super motivated.
Usually, they'll just go away and you'll never hear from them.
This small addition to your careers site could mean the difference between starting a valuable conversation, and keeping one from ever happening.
It’s time to start thinking like inbound marketers.
Check out Snapdocs’ clear CTA.
Simple and direct. That’s all it takes.